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4 Ways To Measure Your Content Marketing Success

Written by The Kong Team

On February 25, 2019
4 Ways To Measure Your Content Marketing Success

It’s enough to drive you crazy, isn’t it?

For the past few years content marketing as a strategy has been preached high and low!

It’s everywhere.

Researching trends & topics…

Finding the right keywords…

Hours upon hours of producing content…

And then you have to promote it all!

But what’s the biggest problem I’ve found in this process?

Most people don’t even know if their content marketing efforts are working or not!

That’s crazy.

Imagine ploughing hundreds of hours into your content, or worse yet, thousands into an agency or freelancer to produce it all for you, and you’re not even sure if it’s working.

That’s exactly why I wanted to share this with you today.

When done right, content marketing can produce cheaper leads, better customers, and the kinds of sales you’d have to pay 10x more for.

But how do you know if your content marketing efforts are actually working?

Well, it all comes down to four specific areas.

Let me show you…

 

REVEALED: The 23 Statistics To Measure Your Content Marketing Success

 

4 Ways To Measure Your Content Marketing Success Infographic

(Source)

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